Journal · 5 min read
Keratin smoothing vs. Brazilian Blowout: which is right for you?
Both smoothing treatments reduce frizz and speed up styling. Here is how they compare, what Express options are, and how to make results last.
If your hair frizzes the moment you step outside, takes forever to blow-dry or never quite holds a smooth style, a professional smoothing treatment can change your routine. The two names you will hear most are keratin smoothing and the Brazilian Blowout. Both aim for smoother, shinier, more manageable hair — but they are not identical.
What a smoothing treatment does
A smoothing solution is applied to clean hair and sealed in with heat. It coats and conditions the hair so the cuticle lies flatter: frizz is reduced, shine improves and blow-drying is faster. Smoothing treatments are not the same as chemical straightening — most guests keep body and movement.
Keratin smoothing
Keratin smoothing treatments focus on frizz control and softness. They suit guests who want a noticeably smoother, sleeker result and easier styling.
Brazilian Blowout
The Brazilian Blowout is a branded professional smoothing system. It is known for a flexible, natural-looking finish with movement, and it is often chosen by guests who want less frizz without hair looking flat.
Full treatment or Express?
Both have an Express version — a shorter, lighter service. Express is a great first step if you have never had smoothing before, or if you want a boost before a vacation or event. Full treatments generally give a longer-lasting result.
| At Red Cottage | Full | Express |
|---|---|---|
| Keratin Smoothing | $325 | $165 |
| Brazilian Blowout | $325 | $165 |
Prices from our online booking menu; confirmed at your consultation.
How to make results last
- Wash with a sulfate-free shampoo and conditioner — we carry Brazilian Blowout aftercare and Keratin Complex Keratin Care Shampoo.
- Follow your stylist’s advice on when to first wash and tie your hair after the service.
- Book a booster between services: the Brazilian Blowout Rewind or a Keratin Vital Shot.
Which should you choose?
It depends on your texture, how smooth you want your hair and how you style it. The easiest way to decide is a free consultation — your stylist will look at your hair and recommend the treatment that fits.
This guide is general information. Results vary with hair type, condition and home care.